Nordica Photography // One of two

If you’ve followed us a while, you probably know “Nordica” by now. You might even know “Cole&Jakob” fairly well. Or “@allan_cole” and “@jakobg” if you’re on Twitter.

But we think it’s time you get to know us a little better as individuals. Because even though we share the same photography vision, we are rather different people.

So let’s start with the European guy. The Finn. Or Swede. Or whatever he is.

Jakob.

Yeah. Finn, Swede, whatever I am.

It’s very confusing. But it’s really not.

I grew up in a swedish speaking part of Finland, moved to Sweden when I was 19 and lived there till I moved to Vancouver late 2009. Finnish citizen. Swedish speaking.

Not that complicated.

There. Now we’ve straightened that out. Let’s move on.

I moved to Vancouver in November last year, which means I’ve lived here for a year now. I think it took me a month or two to make this city feel like home. And another couple of months to really fall in love with it. Now it’s definitely one of my favorite places on earth.

I’ve even started saying “eh” like a real canadian. Weird, eh?

“So why Vancouver?“ is the first question I always get. Well, it’s all Cole’s fault. But I’ll get to that in a bit.

“And why photography and why weddings?” is the next question.

To that, there’s really no short answer. It’s not like I knew that I wanted to be a wedding photographer when I was six years old (like my sister the doctor did).

Nope, far from it actually.

By coincidence I started doing photography professionally. Journalistic and corporate stuff. And as the guy with the fancy camera I ended up shooting a friend’s wedding a couple of years ago.

That’s how it all started and now there’s nothing I’d rather do.

One of the main reasons I love wedding photography is that the people we work with actually care about the results. They care enough to sometimes even cry seeing their photos.

It’s a great feeling knowing that what you do makes people happy. That it makes a difference. Kinda what makes the job meaningful.

My goal in life has always been to do something I really like for a living (and become insanely rich of course) and that’s exactly what I’m doing right now (the like part that is, the insanely rich is still to come).

I guess I have Cole to thank for that. He’s the one that convinced me to move across the globe and do this whole Nordica thing. Well – to be honest – what he really said was something like “the chicks are gonna love you here”.

Yeah. I usually go with the I-moved-here-to-start-up-a-business story.

I did actually run my own business (JG Media, doing photography and various design stuff) in Stockholm before I came too. But only as a side thing. And I’m not totally convinced it would ever have become anything more. Now I can’t imagine having a 9 to 5 job again.

So thanks eh, Cole.

What else?

I grew up in a small town where winters were too dark and too long. Our neighbours had cows and hens. I played soccer throughout my youth. I still love soccer. I’m a sucker for minimalism. I’m a Mac. I’ve been to 22 countries (or something like that). I could live on sushi alone. I took German in school for about 5 years and could probably not even order a beer in Germany. My grandpa’s first name was Viking. I’ve got a masters degree in business and entrepreneurship. I had higher scores than Cole throughout that masters year (I’m pretty sure that’s how it was, but Cole may be of another opinion). I’ve had cats named The Dark Man and Jesus. I’m not very religious.

There.

Hopefully you know me – one half of the Nordica machine – a little better now. Cole will tell you his story in a couple of days (or when he’s ready, he hates writing about himself almost as much as he hates having his picture taken).

🙂

– Jakob